Name
*
First Name
Last Name
Email (Business and/or Personal)
*
Business Name
*
Phone
*
(###)
###
####
What is your business's mission?
A business mission is a concise statement that outlines the fundamental purpose, values, and goals of a company. A well-crafted mission statement communicates the company's identity, aspirations, and its commitment to stakeholders, including customers, employees, investors, and the broader community.
What is your business's vision?
A business vision is a forward-looking, inspirational statement that outlines the desired future state or long-term goals of a company. A well-crafted vision statement captures the company's aspirations, the impact it aims to make on its industry or community, and the ultimate destination it envisions.
What is the story behind the creation of your brand?
What is your why? What inspired you to start this business? Can you share the story of how the idea for your business came about?
What are some core values of your business?
Tell us about the principles that your business stand behind. It could be a certain type of customer server, experience, product quality, etc.
Please select 5 options to describe your business.
Tell us what your brand's personality is. Describing a business often involves using adjectives to convey various characteristics, attributes, and qualities. Here's a list of adjectives that you can consider using to describe a business:
Innovative
Dynamic
Reliable
Customer-centric
Transparent
Collaborative
Imaginative
Energetic
Analytical
Easygoing
Conscientious
Compassionate
Creative
Cooperative
Pioneering
Progressive
Competitive
Strategic
Quality-driven
Inclusive
Comedic
Tech-savvy
Global
Conservative
Trendsetting
Engaging
Solution-oriented
Ethical
Friendly
Family-oriented
What do you offer to your customers that makes them choose you over your main competitors?
What do you feel your main unique selling points are?
What do you feel the weaknesses in your business or business model are?
What obstacles do you feel are standing in the way of more success at the moment?
What problem does your product/service solve or experience it creates?
What are your biggest dreams with regards to your business?
Gender
He/Him
Her/She
Them/They
What industry does this customer work in?
Business and Financial
Media
Marketing
Health Care
Legal
Tech
Arts and Design
Sales
Farming/ Fishing/ Forestry
Personal Care and Services
Education
Sports
Construction/ Contractor
Engineer
What level of education has your customer completed?
Highscool
Some College
Bachelor's Degree
Post Graduate Degree
Certifications
What's your customer's approximate income?
< $30,000
$31,000 - $40,000
$41,000 - $55,000
$56,000 - $70,000
$71,000 - $85,000
$86,000 <
Is your customer married?
Yes
No
Describe your customer's character.
Open-minded
Ambitious
Patient
Creative
Responsible
Empathetic
Conservative
Friendly
Caring
Assertive
Other
What question(s) are you constantly being asked?
What does your ideal customer need to know about you?
If your ideal customer were to ask you one question, what would that question be?
When customers are describing the pain points that lead them to using your product, service, or establishment, what is their mood?
You may pick more than one.
Urgent: I need this right away.
Enthusiastic: I really want this, and I'm excited about it.
Serious: This is important, and I require it promptly.
Casual: I could use this when you get a chance.
Eager: I'm looking forward to having this.
Appreciative: I would appreciate it if you could provide this.
Patient: I need this, but I can wait for the right time.
Formal: I kindly request the provision of this.
Direct: I need this, please make it a priority.
Flexible: Whenever you can, I'd like to have this.
Survey
I am consistent when posting on social media.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
I have a strong understanding of social media.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
My customers could benefit from seeing more of my social media posts.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
I feel radio advertisement would work best for my business.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
TV advertisement is essential for my business.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
I reach all of my ideal customers when I want to get a message out.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
I always have a budget for paid advertisement.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
At the moment, where are the majority of your customers finding your business?
Please describe your current business sales funnel.
Let us know of your aims and expectations for this project.