Google Business Profile:Important

A Google Business Profile, once formally known as Google My Business, is a free business listing that allows you to control much of your business’ information when searched. It allows you to present your hours (however they may change), display photos and videos promoting your business, and other essential details such as where you are located.

Although you don’t necessarily need to own or rent a brick and mortar for your business, this resource  is limited to entrepreneurs who have regular access to a place to meet. For example, Whit & Wil Marketing doesn’t currently have a brick and mortar, so we’ve used our access to the “Launch Terre Haute '' coworking office space as our location - which is now known as The Station Coworking.

A Google Business Profile is a must because it can boost your foot and/or web traffic. Your Profile grants you the opportunity to sell your business to the hundreds of thousands of Google users on a daily basis. Over 90% of the market belongs to Google, meaning when people search for things, Google is used over 90% of the time.

That’s a lot of opportunity and also a lot of competition.